Press Release Writing for Interior Design Projects: An Ultimate Guide
Press release writing for interior design projects begin with well-honed storytelling. This narrative unfolds in a captivating headline, an engaging lead paragraph,…
March 8, 2024
Design Story PR
The Design Story Blog
Notes on press, positioning, and building a lifetime of visibility for interior designers, architects, and artisans.
Drive High-End Leads with Google Ads for Luxury Home Services: A Targeted Approach
Google Ads shifts the game for luxury home services, propelling them into the spotlight of the high-end market. It does so by…
July 8, 2026
Why Quizzes Convert 3x Better Than PDFs (And How to Build One)
You’ve probably tried creating a lead magnet before. A free PDF guide. A checklist. A downloadable template. You put it behind an…
April 13, 2026
7 Signs You’re the Best-Kept Secret in Your Industry
If you're talented but invisible, these seven signs will tell you exactly where the gap is and what to do about it.
April 12, 2026
Building Authority Through Strategic PR
How designer Katie Gutierrez went from expert quotes to Architectural Digest features to opening a Miami boutique that won Best Gifts before…
April 12, 2026
Before and After: What Changes When a Founder Invests in Authority
What actually changes in your business when you go from invisible to visible. The before and after of authority building, with real…
April 11, 2026
How to Build Authority as a Founder: A Strategic Guide
Building authority as a founder isn’t about becoming famous. It’s about becoming the person editors, clients, and peers think of first when…
April 11, 2026
The Speaking Page Every Founder Needs (But Most Don’t Have)
Every founder who’s serious about building authority needs a dedicated speaking page. Not buried in your about section. Not a line item…
April 11, 2026
How to Position Yourself as the Go-To Expert in Your Market
How to become the go-to expert in your market by getting specific about what you're known for and building proof around it.
April 11, 2026
How to Become a Thought Leader in Your Niche (Without Being Cringe)
How to build real thought leadership through substance and strategy instead of motivational quotes and personal branding gimmicks.
April 11, 2026
From Invisible to Industry Leader: A 12-Month Authority Roadmap
A month-by-month roadmap showing exactly what to focus on to go from invisible to industry leader in 12 months.
April 11, 2026